I encourage you to introduce a Customer Care Model. The Customer Care Model plans the frequency and activities or ‘touch points’ you make with customers throughout the year. Discover how it can help you analyse customers now.

A significant controllable to business success is your psychological game – what happens between the ears. Business is not for the feint-hearted. It takes courage to wake up each day and embrace the challenges that your business throws at you. When facing challenges, I find it useful to split them intro Controllables & Uncontrollables.