When I published my book The Fourth Moon, I was introduced to a Social Media Consultant who taught me about setting up a Digital Media Calendar. Think of your digital media strategy as a TV guide. The guide schedules when the content is to be broadcast by the various stations and the viewer simply tunes in to view their favourite shows. Everyone understands a TV Guide. What she said next was brilliant.
Show Me The Money
Mental Health in Business
The Goldilocks Principle
Controllables & Uncontrollables
A significant controllable to business success is your psychological game – what happens between the ears. Business is not for the feint-hearted. It takes courage to wake up each day and embrace the challenges that your business throws at you. When facing challenges, I find it useful to split them intro Controllables & Uncontrollables.
Super Powers & Kryptonite
Superman is awesome. Don’t you have days when you feel like Superman? Days where you seem powerful and indestructible. Everything you say or do has maximum impact. You feel confident and powerful in meetings and smash out work effortlessly. But put a small chunk of Kryptonite next to him and he is rendered powerless. Just like Superman, we all have our own Kryptonite.